Airbnb Concierge · Old Nice
Beating historic heart of the city, Old Nice is unquestionably the most sought-after neighbourhood for Airbnb travellers. Its cobbled lanes, ochre façades, the Cours Saleya flower market and its Mediterranean atmosphere make it a year-round destination. For an owner, it is a strategic location with one of the highest occupancy rates in Nice.
The neighbourhood where every square metre works the hardest in Nice.
Neighbourhood vibe
Old Nice lives day and night: lively terraces, hot socca, Italian baroque churches, traditional restaurants, wine bars and the Provençal market. It is a vibrant, authentic neighbourhood that appeals as much to couples on a city break as to groups of friends or families seeking a cultural immersion. The immediate proximity to the sea adds enormous perceived value in travellers' eyes.
Guest profile
Couples on a romantic city break (the most profitable segment)
Groups of friends aged 25 to 40 on a festive weekend
International travellers (Italians, British, Americans, Germans)
Cultural travellers drawn by the baroque heritage and museums
Young families looking for an authentic Mediterranean experience
Why this neighbourhood works on Airbnb
Extremely strong Airbnb demand 11 months a year
Average booking rate above 90% in high season
Nightly rates 30 to 50% higher than the Nice average
Fully pedestrian neighbourhood — zero car constraint for guests
Immediate proximity to the beach (5 min walk) and the Promenade des Anglais
Income potential
Nice benchmark: median listing
≈ €20,300 gross a year (60% occupancy, €101 a night)
Nice benchmark: top 10% of listings
≈ €50,000 gross a year (96% occupancy, €224 a night)
Best-performing property profile
Studio or one-bedroom with character, ideally with a balcony or lane view
Nice benchmarks: GuestFavorites, September 2025 to August 2026, gross before fees, costs and tax. Your income depends mostly on size, view, reviews and pricing: ask for an estimate for your address.
Proximity and accessibility
Beaches
Ponchettes & Castel beaches, 3 to 5 min on foot
Restaurants
Over 300 restaurants within a 500 m radius
Transport
Tram line 1 (Opéra-Vieille Ville stop), buses, nearby public car parks
Must-sees nearby
Owner tips
Favour furnishings that embrace the Provençal character of the neighbourhood (cement tiles, linen, terracotta) rather than a generic Scandinavian look.
Invest in sound insulation: the lanes can be noisy at night and this is the main source of negative reviews.
State clearly in your photos and description whether there is a lift — older buildings often have none.
Install a quiet, efficient air conditioning system: it has become a must-have between May and September.
Highlight the proximity to Cours Saleya and the sea in your Airbnb listing title.
Frequently asked questions
For reference, the median Nice listing takes in about €20,300 gross a year and the top 10% about €50,000 (GuestFavorites, 2025-2026); a property’s income depends mostly on its size, view and reviews. The neighbourhood offers one of the best short-term rental yields in the entire Alpes-Maritimes département.
Nice by neighbourhood
Take action
Personalised income estimate for your rental in Old Nice.